Muju Firefly Festival

Poster Design,2022

The Muju Firefly Festival was established with the aim of highlighting environmental preservation in Muju, Korea. The festival aims to raise awareness about the delicate ecosystem that is crucial for the survival of the fireflies found in the area. These fireflies thrive only in a clean and undisturbed environment, making their preservation critical.

I created the poster series to promote the event. The designs were inspired by the unique shape of the firefly's wings and the contrasting relationship between artificial light and fireflies. This insight informed the design approach, resulting in a pattern featuring overlapping circles reminiscent of twinkling lights.